Copywriter Job at Digitas Health, Philadelphia, PA

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  • Digitas Health
  • Philadelphia, PA

Job Description

Copywriter

We're searching for a Copywriter of Creative who will concept, build, and complete innovative pharma-focused visual materials for coordinated, cross channel initiatives. These include large web initiatives, online advertising, digital marketing, and broadcast, when applicable. Individuals should possess strong conceptual and 360-campaign development skills and an ego-less approach to elevating the agency's creative offerings and brand work.

Responsibilities:

  • Collaborate with creative team members to determine concept, brand and copy directions
  • Ensure copy tone and style are consistent with brand and style guidelines
  • Interact with project teams to understand business objectives and audience demographics
  • Work together with art, copy and account staff to provide creative, strategically sound solutions for client, in-house and new business needs
  • Work with senior writing staff to develop conceptual abilities
  • Submit complete, fully referenced and annotated manuscripts consistent with clients' style guide, with minimal supervision
  • Initiate data searches and maintain reference files.
  • Participate in client meetings
  • Present work in an organized and interesting manner
  • Translate concepts into effective messages
  • Contribute to brainstorming and creative brief development
  • Work on multiple projects simultaneously and juggle writing demands
  • Possess strong communication skills with a positive attitude
  • You bring to bear the components of relevance in every program that you work on, checking alignment of relevance constantly and report misalignment to your team's lead(s)

Qualifications:

  • 2-4 years of agency copywriting experience in health wellness, medical writing, or regulatory-focused environments; pharma agency experience, a plus
  • BA or BS degree
  • Strong concepting experience with a book of examples
  • Ability to professional interface and partner with clients
  • Solid understanding of marketing and advertising principles
  • Strong experience on large cross-channel and/or direct marketing initiatives across mediums
  • Experience with online and offline media preferred
  • Willingness to use AI tools for idea generation, brainstorming, and first-draft creative briefs
  • Global experience preferred

Compensation Range: USD $66,120.00 - USD $101,790.00/Annually.

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