Job Description

Social Media Manager

Rootshell Enterprise Technologies Inc. is a recognized provider of professional IT Consulting services in the US. We are actively seeking a Social Media Manager for one of our clients.

Role: Social Media Manager

Location: Remote

Duration: Long Term

Responsibilities:

• Lead strategy and tactical execution for our BILL social media accounts.
• Create original content (partnering with our internal creative team), develop a daily content calendar, manage posts, and respond to followers (partnering with our Customer Experience team).
• Develop a social media strategy in partnership with the Brand Marketing Director, and XFN marketing partners, to help achieve our marketing goals of brand awareness, follower engagement and growth.
• Analyze customer engagement according to past social media activity.
• Develop social media campaigns including writing creative brief, briefing creative teams, reviewing copy and providing feedback on creative direction.
• Post social media content across all channels.
• Engage with customers and followers.
• Use social media marketing tools such as Sprout Social to monitor campaigns and analyze data obtained.
• Monitor Exec mentions and key audiences to ensure content remains on brand and averts crisis comms.
• Establish relationships with social media influencers to develop a strong network.
• Keep an eye on social media trends.
• Communicate effectively to all stakeholders including senior management, XFN partners, and creative teams.

Skills and Qualifications:

• Experience as a social media manager. Minimum 5 years.
• Experience in creating social media strategies and campaigns.
• Knowledge of best practices for social media platforms such as Facebook, Twitter, Instagram, LinkedIn.
• Excellent verbal and written communication skills.
• Craft engaging content.
• Organized and able to multitask.

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